Cafe Furniture: Create Right Ambiance & Enhance Customer Satisfaction
Posted in: Architecture,Commercial
On July 10, 2020

Impressing customers is like winning half the war in café and restaurant business which makes café owners walk the extra mile to ensure customer satisfaction right from the time they first step into the place. The first impression is critical in forming an opinion about the place, and the best way to impress customers is with the looks of the place that creates the initial attraction. The looks must be highly inviting, and the cafe furniture plays a critical role in helping customers assess the appeal of the place by giving them a feel of the comfort and relaxation that awaits them. Once customers form a favourable impression about the place, it encourages them to explore more, and they decide to spend some time to evaluate the other aspects like the food and drink offered in the menu which turns into good business.

Furniture contributes to customer satisfaction

cafe interior

source: straitstimes.com

While the food and drinks seem to be the main attraction for customers, they pay a lot of attention to the environment and seating arrangement to ensure that they want to be at their comfortable best when spending time at the café. Besides the hospitality and food quality, the ambience of the place is crucial in customers liking or disliking the place. Even if the food is gorgeous, customers would never come back if they are not happy with the ambience for which the furniture plays a critical role. Customers want to relax and spend a comfortable time which is only possible with the right quality of furniture that matches with the setting.

Which furniture is right for your café?

cafe interior

source: medium.com

 There are plenty of styles and designs of furniture, but you must know which type would be best for the setting. Consider the theme of the café and the kind of customers you expect the most so that you can think of styles and designs that balance both. The furniture must be appealing to customers and impress them with the looks while ensuring comfortable seating. The furniture placement ensures easy access, and the size together with the design determines the comfort level.  The furniture’s colour or finish should go well with the overall décor of the place and enhance the atmosphere so that it looks like meant for that place only.

Why is the size important?

cafe interior

source: insider.com

The size of tables, chairs and sofas are critical for ensuring suitability because it balances functionality and usability that influence customer experience.  For example, the chairs must be suitable to accommodate big size people without making them struggle to sit. The table height must be just what people feel most comfortable, and the chairs must make people most comfortable while they relish the food and drinks.

Another reason for focusing on furniture size is to ensure maximum space utilization so that you can place the highest number of tables to accommodate more people but at the same time leave enough space around it for smooth movement of people.

The furniture finish is another aspect that adds to its appeal and chooses colours or polish that suits the ambience.

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